Difference between revisions of "Augmented Reality"
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− | [[w:Augmented Reality]] (AR) refers to the application of superimposing digital content into the physical world. | + | [[w:Augmented Reality|Augmented Reality]] (AR) refers to the application of superimposing digital content into the physical world. |
This is achieved via portable devices with digital imaging (webcams) recognising proxies/avatar images & then "projecting" media (images or video) onto that location. | This is achieved via portable devices with digital imaging (webcams) recognising proxies/avatar images & then "projecting" media (images or video) onto that location. | ||
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== Examples & applications == | == Examples & applications == | ||
Potential applications may include: | Potential applications may include: | ||
+ | * completely removing the need for controller peripherals | ||
* creative marketing | * creative marketing | ||
* e-commerce | * e-commerce |
Latest revision as of 03:31, 20 July 2010
Augmented Reality (AR) refers to the application of superimposing digital content into the physical world.
This is achieved via portable devices with digital imaging (webcams) recognising proxies/avatar images & then "projecting" media (images or video) onto that location.
In layman terms, it's a way of bringing the digital world into the physical.
Examples & applications
Potential applications may include:
- completely removing the need for controller peripherals
- creative marketing
- e-commerce
- augmenting bio/information to facial-recognition (slightly creepy, but still very cool)
References & Resources
- Layar
- Toolkits: